STUDDS ACCESSORIES LTD

COMPANY NAME STUDDS ACCESSORIES LTD
NATURE OF BUSINESS HELMTS MANUFACTURER
ISIN NO INE:00Q601028
FACE VALUE Rs.10/-
PROMOTERS MADHU BHUSHAN KHURANA & CHANDA KHURANA
COMPANY WEBSITE www.studds.com
STUDDS ACCESSORIES LTD

Over five decades of hard work, passion, and drive for excellence define STUDDS Accessories Limited. From making our first helmet in an oven to the world’s largest manufacturer of two-wheeler helmets (in terms of volume) it has been an exciting journey for STUDDS. Our sharp focus on excellence and quality has helped us bring the latest cutting edge helmets to over 21 countries across the globe.

At STUDDS, the mantra is, innovate continually, never settle for anything but the best, and lead by example. Our vast range of high-quality helmets and motorcycle accessories are a reflection of our commitment to this philosophy.Every time someone somewhere wears a STUDDS helmet, we believe that there is trust riding on the wheels,we believe that there is life riding on the two-wheels and there are hopes and aspirations riding on the protection that we are providing through STUDDS. For us, quality is a lot more than a buzz word since it is a matter of life for the user of our product. We practice the same commitment in all our dealings, with our people and with all our business associates.

We at STUDDS blend state-of-the-art technology with traditional values. For us , the value of our word is sacrosanct.For us, the most important thing is to walk the talk. Others call it ethics,corporate philosophy,vision.For us, it is not corporate spiel but a way of life. A way of life that touches a million lives every year, with a genuine heartfelt feeling of trust,caring and protection.Studds Accessories Ltd. is a Public incorporated on 03 February 1983. It is classified as Non-govt company and is registered at Registrar of Companies, Delhi. Its authorized share capital is Rs. 250,000,000 and its paid up capital is Rs. 98,383,504. It is inolved in Manufacture of plastic products

Dear Shareholders, Over three decades ago we started our journey as a small company to emerge today as the largest helmet manufacturing company in the world. Over the years, excellence and ethos has been the foundation on which we have built our company. Our story is not about where we are today, but about the exciting tomorrow that beholds us. Our integrated business model puts us ahead of competition. With most of operations being in-house, we have been able to ensure economies of scale and create value for our stakeholders. We are committed to achieve the total customer satisfaction and retain the leadership by adopting latest technologies and through dedicated involvement of our employees. QUALITY — Uncompromising Safety Standards. Each of our helmet and accessory incorporates the highest standards of quality achieved through rigorous testing of raw materials, continuous on-line monitoring and battery of post assembly checks.

In our organisation, quality has been the key to the customer satisfaction. Our helmets meet all standards laid down by the Beareau of Indian Standards (ISI) as well as relevant International standards.Our Quality Centered team approach of manufacturing ensures Products of the finest Quality, giving drive to some of the most advanced helmets manufactured globally.

A bicycle or motorcycle rider must understand that wearing a helmet is the most effective way to prevent injuries in case of a crash or full. Scratches on the arms and knees are easier to treat as compared to a head injury,which may even lead to death.With high – speed motorcycle, the risk of an accient is also high..Waring a motorcycle helmet mitigates that risk and dramatically reduces the changes of a severe head injury. Make sure that your helmet is certified, fits you snugly and neverf forget the strap!, Motorcycle helmets do not only safeguard the head from server injury. They also shield the rider against strong winds, dust, bugs,and other irritants, which may harm the eyes and compromise the vision of the rider on the road.

 

Studds Accessories gets SEBI’s nod for IPO. Studds Accessories has received markets regulator Securities and Exchange Board of India’s (SEBI) approval to raise funds through an initial public offering (IPO). The IPO comprises fresh issuance of shares worth Rs 98 crore besides an offer for sale of 39.39 lakh equity shares by promoters Madhu Bhushan Khurana and Sidhartha Bhushan Khurana,STUDDS Accessories Ltd. has always believed in giving back to the society . It always wants to create an environment which is necessary for the development of the society. Taking its commitment to the society to the next level. STUDDS Foundation has taken the responsibility of converting 5 acres of land allotted by HUDA for park land, in Sector 58, Ballabhgarh, into a lush and clean park cum playground for local children and adults. It is surrounded on its periphery by a walking track, covered sitting areas for senior citizens, and is regularly visited by people of all ages for their recreation. More than 1000 trees cover the entire park. It also consist of a cricket pitch in center, where local matches are played with fervor. The benefits of neighborhood’s park and playground are far beyond and aesthetic features.

Studds is one of the better known helmet brands in India. At least it was the beginner for many a auto enthusiast. The brand has come up a long way and now is one of the leading players in the Indian helmet industry. We caught up with Sidharth Bhushan Khurana, the MD of Studds Accessories to give us some insights on the industry overall. Here are the excerpts. The manufacturing and marketing of Studds helmets was started in 1975 by the two brothers, Madhu Bhushan Khurana and Ravi Bhushan Khurana. Madhu Bhushan Khurana was a rally enthusiast and was participating in a rally in Coimbatore. The helmets could not arrive in time and as such the rally was postponed .This lack of availability of good quality helmets in India gave the brothers the idea of manufacturing helmets and hence the manufacturing of helmets and brand were established in 1975. Studds has always been an aspirational brand for many in India over last 40 years. It still enjoys the trust and favour of most two-wheeler riders in the country. The safety, reliability and the style of the product are the primary reasons that the brand is always ahead of the competition. Also, the new ideas and innovations let the brand stay ahead of the curve. The brand enjoys a market share of 27 per cent in the domestic market, which is way ahead of any other brand. As such the perception hasn’t changed but only has become stronger over time.

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