CSK’s Sponsorship Revenue Century: Chennai Super Kings (CSK) has scored its 1st hundreds of IPL 2022. No, the IPL will only start with CSK vs KKR match on Saturday but Ravindra Jadeja led team has scored a century on the commercial pitch. CSK is now only a 2nd team to score 100 crores plus in Sponsorships Revenues for a single season.
CSK recently renewed their partnership with SNJ Group for 3 more years. This deal has led CSK to cross 100 Crores in total SPONSORSHIP revenues for the team.
CSK also has signed with Amul as POURING partner, Amazon Pay as Digital partner in yet to be announced deals.
CSK has already signed 11 Sponsors on board & more than 12 other partnerships.
The title sponsorship deal was also a record deal for CSK. CSK signed with TVS Eurogrip for 3 years as Front Jersey Partner.
90% of the CSK Sponsors are extension of previous deals which clearly shows the kind of value Dhoni led unit brings to the table for the brands.
CSK Sponsorship Revenue Century – List of CSK Sponsors
- TVS Eurogrip – 3 Years 100 Cr+ Deal for Front Jersey Partnership
- India Cements – Back Jersey Partner
- Gulf Oil – Associate Partner
- British Empire – Associate Partner
- SNJ 10000 – Associate Partner
- Reliance Jio – Associate Partner
- Astral Pipers – Associate Partner
- Amul – Pouring Partner
- Amazon Pay – Digital Partner
- Aqilliz – Official Partner
- Dream11 – Official Partners
IPL 2022: CSK hits ‘Sponsorship Century’, renews partnership with SNJ Group to cross 100 Cr in sponsorship revenues for IPL 2022
CSK Sponsorship Revenues – CSK SNJ Group Partnership: SNJ Group, an Indian conglomerate with diverse interests in industries across a wide spectrum, has extended its association with four-time IPL champions Chennai Super Kings as sponsor for the next three years (2022 to 2024).
The partnership, which began in 2019, will give SNJ Group visibility on the leading arm of the Super Kings’ yellow jersey and both sides of the trousers.
Chennai Super Kings and SNJ Group will engage with the franchise’s fan base across the country with a series of initiatives.
Speaking about the association, S.N. Jayamurugan, Chairman of SNJ, said, “We are elated to team up with CSK yet again for the fourth year in a row. This sponsorship is the convergence of India’s favourite IPL team and favourite brands, British Empire and SNJ 10000. Staying true to our campaign slogan, our partnership is ‘Semma Mass, Semma Strong.”
K S Viswanathan, CEO, Chennai Super Kings Cricket Limited said, “We are delighted to continue our association with SNJ Group. The partnership has been fruitful and we are confident the next three years will be even more exciting. The extension of the association is another step forward in our long and successful journey.”